The trend of Dude Dad and Yummy Mummy

Consider yourself outdated if you haven't heard of that expression before. According to Junior magz (dec edition), the term Yummy Mummy was started way back in 1991 when Demi Moore posed glamorously naked and pregnant on the cover of Vanity Fair. Since then all the mummies in the world had been displaying their motherhood time in full throttle and in style.

I think it goes the same here in Jakarta. The other day, I was attending a fashion show in Plaza Indonesia, which is full of uber cool ladies dressed delicately in the latest global style, and I saw one Yummy Mummy with a Stokke Explory stroller! (pushed by the nanny) and the cutest little girl dressed in a Leopard cardigan and black skinny pants....mmmm Yummy.

The term Dude Dad comes way later, and much defined by Hollywood's celebrity dads such as Jude Law, Johnny Depp and, this is the hottest one, Brad Pitt. "Male celebrities are marching into the limelight with a child firmly planted on their hip, sending out the signal that fatherhood is one of the coolest lifestyle choices to make" quote Junior Magazine.

And fabulous baby gears makers around the world as in cue, had been furiously designing goody stuff targeted to these DUde Dads. Just look at the Daddy diaper bags, modern and clean baby furniture, Daddy blogs etc.

But I don't think the Dude Dad trend has reached here in the far east. Despite some publications of celebrity dads supporting breast feeding, I hardly see any stylish dads 'with a child firmly planted on their hip' around here, what a pity. Hey DUDE DADs in Jakarta, wake up!!!

Oilily at FO

"Factory Outlet?" you said. Yeah yeah.. I admit that I often rely on the comfort of Factory Outlets in Bandung to update my children's wardrobe. Hey, it's cheap and chic and sometimes if you dig deep enough, you might find some interesting brands inside.

My fav is Rumah Mode (Jl. Setiabudi 41 F), in fact I never went anywhere else. Imagine my surprise when I discovered these Oilily pants (pictured here) among the lot, it was priced at around Rp 80.000, and after some browsing in the internet I found out that the pants is from 2006 collection called 'Skipping trousers' and the Children Salon sells it at 37.77 pounds. I bought two with different colors :)

Other brands that I have discovered includes, Baby gap, Abercrombie and Fitch, Baby Phat by Kimora Lee Simmons, etc.

So, Happy hunting!

I have to warn you though, there are alot of fake labels among the lot. My tips, look out for the care labels, most fakes doesn't bother to give one.

Victoria Staten rocks!

Victoria Staten might not be a well known name in fashion industry, but she has clocked some good years behind the Kenneth Cole brand. And now, she is coming to rock the baby gears industry with her ultra cool designs. She created baby carriage, diaper bags and baby furnishing made with maple wood and leather-like fabrics (bye bye plastics!)
Daddy types blog has commented that Victoria Staten's may be the first baby gear that requires you to redesign your house around it. Indeed, the design is so modern and clean and perfect to show off to your friends (ha!). On the other side, I just can't quite picture it to be inside one the the Da Vinci's style houses that seems to be popping around Jakarta recently.

Pictured here is the baby seat that cost $325 (!) with removable and washable cover
Be dazzled by her baby carrier, playyard, high chair, and diaper bags here at www.victoriastaten.com

Let's just hope that some stylish ladies from the mega retail baby industry in Jakarta notice her, and bring the goody stuff home.....